Sharing MagicLinks on Instagram is one of the easiest ways to recommend products you love while earning commissions when your followers shop. There are two simple ways to do it:
Share Individual MagicLinks
The most effective way to drive clicks and conversions is by sharing one MagicLink at a time. When you post about a specific product on Instagram, include a clear call-to-action like "Link in bio" so your audience knows exactly where to find it. This keeps your content focused on a single recommendation and makes it easy for followers to shop the product you're featuring. This approach works especially well for:
Feed posts
Reels
Carousels
Stories (when directing followers to your bio)
Share Your ObsessedWith.It Storefront
Your ObsessedWith.It Storefront lets you showcase all of your favorite products in one place. Instead of updating your bio link for every post, you can direct followers to your storefront, where they can browse everything you're currently loving. Your storefront is perfect for:
Featuring products from multiple posts
Organizing recommendations into collections
Creating a permanent shopping destination for your audience
Making it easy for followers to discover more of your favorite finds
Whether you're sharing a single product or an entire collection of recommendations, your storefront gives your audience one convenient place to shop everything you're obsessed with.
Step by Step Guide: How to use MagicLinks on Instagram Stories
Step 1. Post a video or photo to your Story
Step 2. Click on the Sticker Tool Icon on the top of your Story
Step 3. Head to the MagicLinks iOS app to create your monetizable link
Step 4. Type your desired retailer and then click on the brand name
Step 5. Next, navigate to the product on the retailer site, and once you've found your featured product, click 'Create MagicLink' on the bottom right corner
Step 6. Your MagicLink will automatically be copied to your clipboard. It can also be copied under 'My Links'.
Step 7. Once this is done, go back to your Story, click on the Link icon (if you're not already there) and hold down on the URL bar until you see the ‘Paste’ option
Step 8. Paste your MagicLink into the URL bar and select ‘Done’
Step 9. Add a fun caption to let your fans know there is a product link in your Story and then your Story is ready to send!
Once your Story is posted, your fans can tap on the Link Sticker to shop your suggested product
Step 10. Once your fans tap the link they arrive right to the product!
